AD UNITS BY DAY ON NATIONAL NETWORKS

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MARCH TO MAY

TOP 10 CAUSE OF CHANGE - 05/24/2020

Web, Mobile, SMS			Lead Generation			Vanity 800			Short Form Products			28.5 minute Infomercial
BRAND NAME	UNITS		BRAND NAME	UNITS		BRAND NAME	UNITS		BRAND NAME	UNITS		BRAND NAME	UNITS
1. Sirius XM	-174		1. Mesothelioma ~ MRHFM	-34		1. The General Insurance	-339		1. CleanZone Masks	-17		1. Bissell CrossWave Cordless Max	-5
2. DriveTime	-133		2. JG Wentworth	-31		2. Liberty Mutual	-56		2. Hearing Assist	-17		2. Dr-Ho's Circulation Promoter	-3
3. Macy's	-121		3. My Pillow	-30		3. Nurtec ODT	-42		3. Mighty Sight	-16		3. Grown American Superfood	-3
4. Rent A Center	-94		4. Endurance Auto Repair Insurance	-29		4. Humira	-31		4. Lipozene	-15		4. Little Giant Xtreme Ladder	-3
5. GoodRX.com	-83		5. CarShield	-28		5. Stanley Steemer	-30		5. breathe pure Disposable Mask	-13		5. Rare Collectibles TV	-3
6. Carparts.com	-65		6. PureWick	-28		6. Heartgard Plus	-27		6. Bell+Howell Disk Lights	-11		6. Shark IQ Robot Self-Empty	-3
7. Blue Wilderness	-58		7. Invent Help	-22		7. Trelegy	-24		7. Bionic Flex pro	-10		7. Total Gym	-3
8. Tractor Supply Company	-57		8. Credit Associates	-21		8. Sandals	-20		8. ShamWow	-10		8. International Fellowship of Christians and Jews	-2
9. 4 imprint	-51		9. Health Markets	-21		9. Ubrelvy	-19		9. Grotrax	-9		9. ProstaGenix	-2
10. Visible	-44		10. SoClean	-20		10. JG Wentworth	-18		10. Bell+Howell Tac Shaver	-8		10. 100% Male	-1

TOTAL UNITS BY DAY BY INDUSTRY CLASSIFICATION

March to May	1 Sun	2 Mon	3 Tue	4 Wed	5 Thu	6 Fri	7 Sat	8 Sun	9 Mon	10 Tue	11 Wed	12 Thu	13 Fri	14 Sat	15 Sun	16 Mon	17 Tue	18 Wed	19 Thu	20 Fri	21 Sat	22 Sun	23 Mon	24 Tue	25 Wed	26 Thu	27 Fri	28 Sat	29 Sun	30 Mon	31 Tue	1 Wed	2 Thu	3 Fri	4 Sat	5 Sun	6 Mon	7 Tue	8 Wed	9 Thu	10 Fri	11 Sat	12 Sun	13 Mon	14 Tue	15 Wed	16 Thu	17 Fri	18 Sat	19 Sun	20 Mon	21 Tue	22 Wed	23 Thu	24 Fri	25 Sat	26 Sun	27 Mon	28 Tue	29 Wed	30 Thu	1 Fri	2 Sat	3 Sun	4 Mon	5 Tue	6 Wed	7 Thu	8 Fri	9 Sat	10 Sun	11 Mon	12 Tue	13 Wed	14 Thu	15 Fri	16 Sat	17 Sun	18 Mon	19 Tue	20 Wed	21 Thu	22 Fri	23 Sat	24 Sun
Traditional Direct Response ("DR")													National Emergency Declared on 3/13/2020
Short Form Products	1,293	1,034	852	830	873	914	1,082	1,043	876	728	762	820	920	1,036	1,111	955	897	920	1,031	1,102	1,325	1,504	1,267	1,186	1,389	1,481	1,622	1,748	1,869	1,723	1,696	1,859	1,839	1,850	2,178	2,321	1,758	1,712	1,712	1,727	1,790	2,093	2,296	1,920	1,753	1,748	1,963	2,003	2,198	2,377	1,874	1,630	1,729	1,815	1,906	2,190	2,242	1,900	1,870	1,823	1,953	2,078	2,485	2,628	2,032	1,778	1,447	1,808	1,828	2,232	2,346	1,795	1,685	1,687	1,581	1,655	2,082	2,105	1,680	1,502	1,481	1,554	1,633	1,978	1,962
Lead Generation	5,893	7,676	7,502	7,533	7,727	7,722	5,870	5,481	7,190	7,098	7,109	7,277	7,360	5,650	5,508	7,151	7,082	7,163	7,376	7,529	5,979	5,901	7,778	7,798	7,776	7,917	8,092	6,316	6,244	8,306	8,229	8,237	8,506	8,547	6,680	6,318	8,036	7,943	7,905	8,123	8,175	6,622	6,099	7,811	7,600	7,825	8,322	8,309	6,381	5,967	7,831	7,923	7,701	8,033	8,095	6,249	5,965	7,871	7,787	7,942	8,054	8,163	6,239	5,991	7,855	7,708	6,953	7,532	7,776	5,872	5,665	7,631	7,622	7,510	7,126	7,148	5,969	5,781	7,413	7,346	7,424	7,501	7,415	5,655	5,432
28.5 minute Infomercial	121	159	158	164	157	152	150	119	152	147	144	151	140	141	128	146	150	156	149	156	124	125	139	157	142	148	134	131	119	127	129	132	124	127	112	106	109	125	120	114	95	100	93	100	120	123	115	108	100	90	109	102	116	101	100	86	102	93	115	110	108	114	108	106	96	107	97	115	100	95	81	87	95	111	92	102	100	109	102	117	107	114	115	115	113
Traditional DR Total	7,307	8,869	8,512	8,527	8,757	8,788	7,102	6,643	8,218	7,973	8,015	8,248	8,420	6,827	6,747	8,252	8,129	8,239	8,556	8,787	7,428	7,530	9,184	9,141	9,307	9,546	9,848	8,195	8,232	10,156	10,054	10,228	10,469	10,524	8,970	8,745	9,903	9,780	9,737	9,964	10,060	8,815	8,488	9,831	9,473	9,696	10,400	10,420	8,679	8,434	9,814	9,655	9,546	9,949	10,101	8,525	8,309	9,864	9,772	9,875	10,115	10,355	8,832	8,725	9,983	9,593	8,497	9,455	9,704	8,199	8,092	9,513	9,402	9,308	8,799	8,905	8,151	7,995	9,195	8,965	9,012	9,169	9,163	7,748	7,507
Brand/DR
Vanity 800	5,934	6,378	6,345	6,165	5,908	5,892	5,477	5,707	6,468	6,195	5,907	5,694	5,657	5,178	5,597	6,499	6,460	6,304	6,121	6,245	5,625	5,959	6,505	6,647	6,295	6,052	6,012	5,910	5,922	6,095	5,713	5,469	5,354	5,452	5,167	4,982	6,326	6,503	6,340	6,280	6,130	5,795	5,368	6,296	6,245	6,060	6,174	6,073	5,629	5,406	6,097	6,278	6,072	5,752	5,613	5,622	5,621	6,024	6,008	5,710	5,608	5,650	5,248	5,093	6,292	6,407	5,794	5,706	5,544	5,263	5,125	6,225	6,148	5,962	5,660	5,726	5,647	5,845	6,095	5,829	5,692	5,548	5,224	4,962	4,308
Web, Mobile, SMS	32,718	33,175	33,587	34,084	34,025	33,358	33,930	32,825	32,811	33,159	33,586	32,970	33,878	33,675	33,232	32,296	32,655	33,161	33,131	33,290	31,842	31,387	29,779	29,408	30,387	30,480	29,926	30,329	29,841	29,669	30,194	31,133	30,503	29,973	31,569	30,941	28,826	29,127	29,716	29,420	27,684	28,916	28,909	30,255	30,845	31,624	31,331	30,531	30,762	30,602	30,200	31,127	31,108	30,791	30,567	32,272	32,435	31,799	32,635	33,195	32,848	32,574	33,327	32,627	32,279	34,052	30,831	33,265	33,189	32,850	31,855	31,472	31,600	31,423	31,028	31,682	32,149	32,079	32,411	32,689	33,765	33,469	33,627	33,258	32,462
Brand/DR Total	38,652	39,553	39,932	40,249	39,933	39,250	39,407	38,532	39,279	39,354	39,493	38,664	39,535	38,853	38,829	38,795	39,115	39,465	39,252	39,535	37,467	37,346	36,284	36,055	36,682	36,532	35,938	36,239	35,763	35,764	35,907	36,602	35,857	35,425	36,736	35,923	35,152	35,630	36,056	35,700	33,814	34,711	34,277	36,551	37,090	37,684	37,505	36,604	36,391	36,008	36,297	37,405	37,180	36,543	36,180	37,894	38,056	37,823	38,643	38,905	38,456	38,224	38,575	37,720	38,571	40,459	36,625	38,971	38,733	38,113	36,980	37,697	37,748	37,385	36,688	37,408	37,796	37,924	38,506	38,518	39,457	39,017	38,851	38,220	36,770

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