Welcome to the TRUE TOP 50
, brought to you by DRMetrix and SciMark. Data for these reports comes from AdSphere™
monitoring of more than 100 national cable networks. AdSphere™ identifies, categorizes, and tracks DRTV creatives across four industry classifications: "Short Form Products", "Lead Generation", "Brand/DR", and "28.5 Minute". The TRUE TOP 50 report is based on the "Short Form Products" and "28.5 Minute" classifications.
For the full analysis of this year's True Top 50 please click here
to visit the Scimark blog.